Olga Kucheruk is the Research Manager of MUSEUM BOOSTER. Her work focuses on conducting research into audience development and digital transformation within cultural institutions. As part of MUSEUM BOOSTER, Olga is working on the Future Museum project, a research platform rooted in a community of practice and aimed at helping museums apply advanced know-how in their strategic planning, and Museum Innovation Barometer, an annual study into innovation and innovability in cultural institutions. Also, Olga conducted research for the DOORS project (Digital Incubator for Museums), which aimed to support small and medium-sized museums in developing future-proof digital projects and strategies.